Accounting 101: Let’s Get Real (About Numbers)!

Blog Series: The Small Business Owner's Handbook to Accounting - Blog 1

Accounting 101: Let’s Get Real (About Numbers)!

Welcome to our 10-week small business accounting series! Understanding accounting is crucial for the success of your business. Whether you’re just starting out or looking to improve your financial management skills. In this first post, we’ll cover the basics of accounting, why it’s essential for your business, and some key terms you need to know. Don’t worry, we’ll keep it simple and maybe even crack a joke or two along the way.

Why is accounting important?

Before we dive into the nitty-gritty, let’s talk about why accounting is crucial for your small business. Imagine trying to invest in real estate without checking the property’s value. What a disaster that would be! That’s what running a business without accounting is like.

Here are a few reasons why it’s so important:

  • Accurate Financial Tracking: Just as a home appraisal gives you a precise value of a property, accounting provides a clear and detailed picture of your business’s financial health. Without it, you could end up making costly mistakes, much like buying a house without knowing its true worth.
  • Informed Decision Making: With accurate financial data, you can make smart decisions about budgeting, investments, and growth strategies. 
  • Compliance and Reporting: Proper accounting ensures you comply with tax laws and regulations, avoiding penalties and fines. 
  • Financial Planning: Understanding your finances allows you to plan for the future, set realistic goals, and prepare for potential challenges. It’s like having a blueprint for your business’s future development, minus the unpredictability.

Common Accounting Terms and Definitions

Now that we know why accounting is essential, let’s get familiar with some common accounting terms. Think of these as the ABCs of accounting, knowing them will make everything else a lot easier to understand. Just like in real estate, where you need to understand terms like appraisal, mortgage, and equity, you need to understand basic accounting terms to effectively manage your business finances.

Here are some accounting terms you should know:

  • Assets: Resources owned by your business (e.g., cash, inventory, equipment). Think of these as the properties in your real estate portfolio.
  • Liabilities: Obligations your business owes to others (e.g., loans, accounts payable). These are the mortgages and liens on your properties.
  • Equity: The owner’s interest in the business, calculated as assets minus liabilities. This is the part of the real estate value that belongs to you after paying off all mortgages.
  • Revenue: Income earned from selling goods or services. It’s the rental income or property sale proceeds that make you want to do a happy dance.
  • Expenses: Costs incurred in the process of earning revenue. These are the maintenance costs, property taxes, and other necessary evils that keep your properties (and business) running.
  • Gross Profit: Revenue minus the cost of goods sold (COGS). It’s like the rental income after deducting property management fees.
  • Net Profit: Gross profit minus operating expenses, interest, and taxes. This is the sweet reward after all the hard work – your business’s net rental income.

Basic Accounting Concepts

In addition to the common accounting terms, let’s also get familiar with some basic accounting concepts. Don’t worry, you won’t need a degree in accounting to understand these but 

Here are a few foundational ideas that will help you get started:

  • Double-Entry Accounting: The foundation of modern accounting, where every transaction affects at least two accounts (debits and credits). It’s like the buddy system for your finances.
  • The Accounting Equation: Assets = Liabilities + Equity. This fundamental equation shows the relationship between what your business owns and owes.
  • Accrual Accounting: Recognizes revenue and expenses when it is earned or incurred, regardless of when cash is exchanged. For example, imagine you are a real estate agent, and in December you closed on a deal and earned a $5,000 commission, but you didn’t receive the payment until January. Under accrual accounting, you would record the $5,000 income in December because that’s when it was earned. This method ensures that your monthly financial records accurately reflects the income earned, providing a true picture of your financial activities for that month.
  • Cash Basis Accounting: Recognizes revenue and expenses only when cash is received or paid. For example, using the same scenario, under cash basis accounting, you would record the income in January, the month you received the payment.

Benefits of Understanding Your Financials

Understanding your finances isn’t just for accountants and number nerds. It’s for every business owner who wants to succeed. Just as a thorough understanding of a property’s value and condition helps you make smart real estate investments, a deep understanding of your financials helps you build a successful and sustainable business.

So before we wrap up, here’s how knowing your financials can make your business life easier and more successful:

  • Better Cash Flow Management: Knowing your financial situation helps you manage cash flow more effectively, ensuring you have enough funds to cover expenses.
  • Improved Budgeting: Accurate financial data allows for more precise budgeting and forecasting.
  • Enhanced Investor Confidence: Investors and lenders are more likely to support your business if you have a clear understanding of your finances.
  • Operational Efficiency: Identifying financial trends and inefficiencies can lead to cost savings and improved business operations.

Understanding the basics of accounting is the first step toward managing your finances effectively. In this series, we’ll dive deeper into each aspect of accounting, providing you with the knowledge and tools you need to keep your books in order and your business thriving.

Stay tuned for our next post, where we’ll discuss the different types of accounting basis and how to choose the right one for your business. If you find this overwhelming and need professional accounting assistance, reach out to us below to see how we can collaborate.

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How To Get Started

INQUIRY FORM

Review our services and apply for the service that best suits your needs. We will review your application and reach out with a link to schedule your Discovery Call.

DISCOVERY CALL

During the discovery call, we will discuss your needs and responses to the inquiry form to better understand your needs and goals and assess whether our services are a good fit.

ONBOARDING

Once we’ve determined the best service for you, we’ll begin the onboarding phase and get further acclimated with your business. We’ll talk through the ways we can integrate with your systems and our recommendations for best practices.

PARTNERSHIP

Our ongoing services are a year-round partnership, so we’ll be by your side to relieve your accounting and tax fears. That way you can focus on the parts of your business that you enjoy most!

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WHAT HAPPENS ON THE CALL?

Our discovery call generally lasts about 30 minutes.

What we’ll talk about:

We’ll review your application together
Discuss your needs further
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